Dafeng enthusiastically participated in the first Lando competition in Ningbo

The contest is sponsored by the Propaganda Department of the CPC Ningbo Municipal Committee, Ningbo Municipal Bureau of Culture, Radio, Film and Television Press and Publication, Ningbo Daily Newspaper Group, Ningbo Radio and Television Group, and undertaken by Ningbo Economic Radio in cooperation with Ningbo Publishing House, Ningbo Library and Ningbo Xinhua Bookstore. It aims to integrate the city's reading activities and resources, create the most authoritative and most influential reading platform for all the people in the city, encourage and attract the general public to love reading, participate in reading and share reading, create a good atmosphere for all the people to read, and make it a brand event and city name card for the construction of Ningbo "City of Books".

The competition lasted three months and was attended by nearly 4,000 contestants, the youngest being four years old and the oldest 91. The contestants included a university teacher who flew all the way from Gansu province, a blind masseur with a warm heart, police officers, prosecutors and other people from all walks of life. The evening's theme was "Hearing a City", "Meeting a Group of People" and "Passing on a Love", which showcased the contestants' charisma in an expressive manner. The performances by Xu Tao, a famous voice artist, and Ding Jianhua and Song Huaqiang, famous voice artists, made the party even more climactic.

Dafeng, as the world's leading overall integrated solution provider for the culture and sports industry, invested in a special fund for cultural development in Ningbo in 2016 to support the development of culture in its hometown. In recent years, Dafeng's pursuit of culture continues to strengthen, cultural self-awareness is increasingly strong, cultural self-confidence is more prominent, and cultural talents emerge. In this activity, Dafeng recommended two employees with professional level to join the judging panel to contribute wisdom for the success of the competition. At the same time, the formation of audience groups to cheer, accept the culture of inculcation.

The industry Dafeng is engaged in is the culture industry, is also the happiness industry, can make a contribution to the development of the cultural cause of the hometown, with honor. Dafeng actively shoulders the enterprise mission of "leading culture and sports industry, spreading happiness".